TV advertising is considerably one of the most influential forms of advertising. Through the years, TV advertising has influenced countless people to buy their products just by the virtue of these advertisements. And although it can be said that the internet is slowly overtaking television as a form of media, TV advertising are still arguably the more effective, because this form of advertising has been around for a long time and its track record in selling products is tried and tested.
With this service, the author is given the chance to reach a wider audience through one of the most mainstream forms of media. The advantages of having your book featured are many. Firstly there is the fact that TV advertisements are quite effective because almost everyone in the world has a television, thus being able to feature your book through a TV advertisement is a surefire way to get your book noticed by the public. One great example is the lasting power of cereal companies with the public. Have you ever noticed how cereal companies are able to make their presence known despite the competition against other cereal companies? It is all because of the power of TV advertisements. Another advantage is the frequency that your book can be featured in the advertisements. The more frequent your book is featured on television the more memorable it is and the more it stays in the buyer’s psyche. This would stay in their subconscious just because of the constant bombardment about your product. And in many ways, this is the main intent of your TV advertisement, which is to make an impact and help promote your book. Yet another advantage is that it would enhance your book’s reputation, because a good number of people all over the world have an innate trust in what they see on TV, thus having your book featured on a TV advertisement sends out the subliminal message that your book is of good quality and that the content will prove entertaining.
In many ways having your book on a TV, an advertisement is a great way to give it the publicity and credibility needed in order to sell well. With BookVenture this is quite effective because the company offers authors a service that includes the option of having a book teaser made especially for your book and even your author history to boot. Not only that, your book will be featured in a targeted 10,000 spots and TV Ad airing on major cable networks for a month in selected market areas with over 70 locations to choose from. You are also given the option to branch out into other forms of media like the internet and have your book featured on famous mass media sites like YouTube! All in all having your book featured in a TV advertisement is a surefire win when it comes to book promotion.