As a self-published writer, you are blessed with the decision of when you can have your book release. Of course, the questions would start sounding in your head. When should I release my book? Is it a good time to have a book release it now or would it be better if I wait for a more appropriate and profitable time? But when is that time? When would it be appropriate? When would it be profitable? These are only a few questions that would anxiously fill your mind as you ponder the main question of when. In truth, the best time on when to have your book release is not really set in stone. It would also depend on a lot of factors on why you should release your book at a certain time. These factors could vary from genre to the state of the economy. Here are a few tips on how to figure out the best time to have your book release.
- Look for cues from the holidays
When you think of releasing your book you should take into account the importance of holidays in book release. Most people are affected by the holidays thus they would be inclined to feel a certain way during a holiday. Thus it is quite understandable to feel the need to read a scary book during Halloween or read a Christmas themed book during the Yuletide season. You have to remember that people are susceptible to the seasons and are inclined to read books that match the seasons.
- Pay attention to your genre
Another thing to take into account when you release your book is that the genre of your book also affects the release day of your book. Take for example a high fantasy book. If you are thinking of releasing your book, it should coincide with an event that is linked with high fantasy such as science fiction conventions like Comic-Con. Always look out for any event that might match your books genre.
- Take into account the financial situation of the time
One of the most difficult times to release a book is during times of financial strain. When thinking of releasing your book you should feel out if the financial state of your prospective buyers is good. Because no matter how good your book, or what event you link your book to, but if your buyer does not have the money to spend on books it will all go to naught. This is why you should the financial state of your readers should always be taken into account should you have your book release.
- Try to see if there are any recent events that would prove advantageous to you
You should also check if there are certain events that would help in your books release. One example would be using Veteran’s day as a good time to release a war-themed book.
All in all, there is no definite perfect time on when to release your book. All you can do is make the most of the marketing information that you have and pinpoint the best time to release your book based on the current social, financial and even political situations.